An interactive journey through branding, design and digital art.
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An interactive journey through branding, design and digital art.
WASD to walk • SHIFT to run
Mouse to look • Click to interact
Creative Direction — Bold and futuristic identity for Builderall 8.
Visual energy of growth — strength, innovation and movement.
Visual campaigns to strengthen brands on social media.
Art, sarcasm and everyday life — illustrated view of modern chaos.
Human emotions through symbolic narratives and red tones.
Energy and speed — characters and innovative brand identity.
Flexible typographic design and multifaceted concept of "Clima".
Original illustrations based on Malika Favre's style.
To me, visual direction is a systematic process — not single-piece work. The brands I lead need to function after I'm no longer on the project.
Every visual choice answers a specific problem, and the problem comes before the form. If I can't defend a decision in one sentence, it isn't ready yet.
A good identity is the one that keeps working after the designer leaves. Applicable by others, scalable to unforeseen formats, defensible in a room without me in it.
I don't have a visual signature — I have a way of thinking. That's why this portfolio covers distinct territories (corporate, authorial, illustration, personal brand) while sustaining argumentative coherence, not aesthetic coherence.
The previous case studies are the application of these three principles at different scales.
Get in touch for collaborations, quotes or creative partnerships.
